Since when do you believe Matt Cutts? He is supposedly in charge of fighting spam and I sure see more spam than ever. So either he is full of #### or he doesn't know how to do his job. Either way, what he says is worthless. He says the disavow works, Negative SEO doesn't work, If you build a site for your customers it will rank, He is fighting spamming on payday loans ...... You seeing a pattern?