Captain - no, people are not moving, it's just that when Google is removed from the flow of traffic providers, these little guys now appear in a larger proportion. Strangely when the shadow of Google traffic is lifted, I feel somehow liberated and free! even though I'm now a poverty level citizen.
No US traffic at all today. Something hit HARD in the past 12 hours. Running serps checks this morning...will report results later. Looks like G firebombed our business again.