Whitey - 12:32 am on May 28, 2013 (gmt 0)
@rango - can you clarify if you were also affected by the Penguin updates.
Just seen a network of over 100 websites involving small business' demoted in Penguin 2.0 with off topic footer interlinking. The sites were all managed by one SEO. Can't understand why Google had to wait until Penguin came along to adjust this network. This has been ABC penalty/filter tactics for over 8 years. I think the SEO might find it hard to stay in business, if ever they deserved to be in business for implementing this between their client base. They are apparently telling clients that they are trying to figure out what went wrong. I wonder what they read - terrible.
The funny thing is the footer links provided no lift for the keyword anchor text anyway, so Google didn't need to penalize the sites. still .... this is no good SEO.