fathom - 8:13 am on May 27, 2013 (gmt 0)
fathom, this is more "just world fallacy" from you. Many victims of Penguin 1.0 or 2.0 were not engaged in "DIYSEO" as you call it. Many have simply been usurped by blocks of host crowding and/or lists of highstreet brand name sites. I think we need to get over the idea of blame and finger-pointing - it's not helpful and doesn't even accurately portray reality anyway.
Just a world of fallacy from me... Isn't that the same thing you are suggesting? Calling those with loses victims and blaming host crowding and/or lists of highstreet brand name sites and finger-pointing?
Granted I cannot tell who is accountable but I don't see anyone as a victim... Google organic results are absolutely free, surely you can't believe the loses of anything provided to you for free applies to being called a victim.
At worse you don't emulate Google's ideals of a quality site.
Also [searchengineland.com...] suggests SearchMetrics reports some big brands like Dish.com & The Salvation Army are victims as well.