scottsonline - 2:16 pm on May 6, 2013 (gmt 0)
@faizan the heat index that high should tell everyone something has been rolling for awhile. Friday traffic was solid. Saturday was the worst since 2010. Sunday was busy.
We are noticing a direct spike in Adwords conversions as organic results drop. It's not a statistical anomaly. When the organic results get weak like on Saturday Adwords drives higher conversions than on a good organic day. This tells me either the organic results are plummeting or they are placing more paid ads above the fold.
Major change is rolling though there is no doubt. I am seeing domain authority hackneyed up again. Affiliate subdomain even with 1000x duplicate content are outranking real sites. Sites with massive number of spammy links just jumped ahead too. We are talking so easy to see a caveman could have identified huge link purchases. Think 10,000 paid links from terrible sites type of thing.