purplekitty - 5:13 pm on May 5, 2013 (gmt 0)
No, the actual problem is that people THINK Google wants quality sites. It's not that simple. They wouldn't let ehow on the first page if they did (I have never once found useful info on ehow).* Google wants sites that have a certain link profile, or get a certain response from visitors - something like that. This is why, as a searcher, I have a lot of difficulty finding the quality info I want through Google and end up going to Bing instead.
Exactly. I keep having people tell me I need to build my website with quality content. I HAVE been building my website with quality content. I have a huge following via newsletter and social media. It ain't my content that's the problem. lol
You know what ranks for one of the highest searched for terms in my industry in Google? A links directory in first place (which provides me with the majority of my traffic because they link to hundreds of my pages), a pinterest board in third place, and someone's youtube video playlist in ninth place. In between those links are some pretty big industry companies that sell supplies.
When you add the word "free" in front of the search term, the links directory is in first and second place, and there are two pinterest boards - in 6th & 7th place.
Clearly the Penguin algorithm as designed is not providing for quality content. Why do you think Bing has been promoting their challenge now? Because Bing really is offering up quality content. I've tested quite a few highly searched for terms in my industry and the results offered by Bing are so much better...I've even switched to using Bing myself when looking for something.
I'm not saying I should rank on the first page, or that the big companies don't belong where they are. But a pinterest board and youtube video playlist? Really?
I didn't see that type of thing in my industry before Penguin. I might not have liked who was ahead of me or bumping me off the first page, but at least they were relevant topical websites for the search term.
Now if Penguin's purpose is to offer up results of websites that have links to other websites with quality content, then they needn't change a thing.