diberry - 9:02 pm on Apr 6, 2013 (gmt 0)
When the site/domain name linked is not in a proportional relative to the number of links and varied anchor text expected out of the whole of links to a site in the same niche it could easily be considered unnatural in my opinion.
In other words, if you have 95% of inbound links with the site/domain name as the anchor and most in your niche have 58.3% with 41.7% being varied, yours could be unnatural (not like the others).
Just trying to learn, here: what happens if most of a given niche is involved in buying/trading links? Wouldn't the norm for your niches then NOT represent natural link building, so a natural link builder might get mistaken for a spammer? Or do you think Google has ways of filtering for all that?
Google's monopoly and reliance on links - and subsequent "rules" to prevent gaming of links - subverts how marketing has worked in business for years. Now we're supposed to not market, but simply build it and gain marketshare without any marketing (well, asides from Google Adwords, right?). I'll just wait for sites to naturally link to my crane hire service website.
You know, the conflict between white hat webmastering and proven marketing techniques is something I'd love to see a whole thread on. Because unfortunately it ends up being somewhat irrelevant to threads where someone's trying to figure out what Google wants... it wants what it wants, whether it makes sense or not. But I think we could have a great discussion on the way Google's definition of white hat subverts traditional marketing. Anyone else?
A "good site" might be deemed "good" to only a very small target market that don't usually link out.
Also, some niches are dominated by social media, not traditional sites. Even the brands won't link to anyone from their site - they do that from their FB page or Twitter. Unfortunately, search engines don't distinguish a "like" from Big Brand's fan page from my personal "likes". So in some niches, you can be pretty popular with a significant amount of people, and attract good outbounds from authorities in your niche, and still have a very humble presence in the search engines.