netmeg - 4:50 pm on Mar 18, 2013 (gmt 0)
A lot of sites that go viral exhibit an extremely aggressive growth in links, would that be considered black hat as well?
Depends on how it's done. The simple view is, if Google thinks YOU are behind a link, they'll treat it a little more suspiciously. In other words, link building without appearing to build links.
Sure it's stupid. But that's the world we live in.