wtbradley33 - 4:01 am on Mar 16, 2013 (gmt 0)
One of the issues is that my site is seen as an affiliate site in the eyes of Google. We do have about 300 advertiser profiles on the site that because of FTC regulations require approved content. Advertisers pay lawyers to approve forward looking statements and promotional content to comply and that is what my site and my competitors are allowed to post. So, yes, because of that we all face duplicate content issues.
Post Panda/Penguin we have worked hard to reduce the percentage of duplicate content from our advertiser profiles with blog posts from industry experts and owners relating personal experiences. We are now offering resourceful blog posts from highly credible experts in my niche. I have been doing this for about 6 months now. I am seeing improvement but it is slow.
The SEO audits, proper canonicals, no follow, H1's and H2 tags, being proactive with posts on Facebook, Twitter, Linkedin, and Pinterest have all been part of the whole approach.
So, it is very slow and the amount of money we have spent to offset the loss in natural traffic to generate as many leads as previous is taxing the budget.
So, we answered the questions you stated and have answered the call and will continue to answer the call. Some of my competitors and new sites with no site authority, in some cases, after a single industry article can rank higher than mine for a particular keyword. Where is there content? Please tell me how a site with one high school level article from an unknown author qualifies to be ranked higher than a 7 year old site with hundreds of articles from experts in the industry.
That is why I asked the question. Should I ask for reconsideration?