Martin_Ice_Web - 7:05 pm on Apr 17, 2013 (gmt 0)
@dibbery, to push brands up the serps naturally helps clicking ads because big brands are known by poeple. Nobody search for them , what poeple are looking for is the unknown, new sources, targeted sites. But this sites are now burried > page 4-5 and will problably not be found. This sites have to use adwords now. Why else has google earned more money since panda and penguin? Why else has the search volumn grown? Before that one/two searches brought you to a good source. Now 5-6 queries will not bring you near a good targeted source but the ads do.
brands are not the last conclusion for good serps but for adsense.
Unfortunately google forget who made them so big, its the small sites not the big ones.