Bluejeans - 5:03 pm on Apr 5, 2013 (gmt 0)
It has seemed to me for several years that there is a real business opportunity here in helping this kind of off-brand but worthwhile website to surface. Good business ideas come from spotting needs and then meeting them, after all. I just can't quite flesh it out well enough to get a solid business plan. But I do know that I would use an alternative directory or search engine that was clean of most spam and still presented those minority voices.
Why can't Google do it? You can already limit searches to discussions, blogs, dates. You can get personal results and impersonal results. Why not organize by Trust or by Relevance? People might be confused at first but I think the utility of it would become quickly apparent.