This is off topic, somewhat, yet, it was one of the most important comments that I've taken into consideration as Google moves forward.
Interesting comment by ChuckMcM, former Google employee who is now the VP of Operations at Blekko Inc. (this is one of his comments on the page above):
"You may (or may not) be surprised but when I was there a lot of energy was spent by the rank and file on not being evil.
The challenge is of course in 'winning' and decades of research on this shows that people who really want to win will be a bit evil if they can get away with it and win at the same time.
So what Google has is a competitive culture (for a long time you couldn't get a raise without getting a promotion) which is peer balanced. They have a huge toolbox of technologies that can generate cash when tweaked. And they have certain groups whose success criteria is 'can you make more cash this quarter than last quarter.'
Unless actively worked against, like mold in a bathroom, evil sort of emerges out of that environment. Kind of scary to watch actually."
More info about him:
Chuck McManis, VP Operations - Chuck McManis is a respected technical leader who brings two decades of experience to the blekko team. His experience includes four years at Google where he worked on a variety of initiatives in the operations group, five years at NetApp developing storage architectures that scaled into clusters, six years on the team that built FreeGate from startup to successful acquisition, and ten years at Sun Microsystems where he was part of the original Java group, the ONC/RPC architect, and key contributor to many of Sun's networking innovations. Chuck has an Electrical Engineering degree from USC with a minor in computer science.