agent10 - 5:30 pm on Feb 8, 2013 (gmt 0)
Certainly in the travel sector horde is not working either, you will often see 2 - 3 results from same doamin on page 1 but once you go to page 2 onwards you can see all 10 results from same domain on generic search terms.
Of no real value to the user as they only have 10 plus the ads to look at and one would think that a consumer would like a choice of 10 natural listings and not just the one. If they can ensure 10 different ads show, why not in the organic listings.
In the travel sector it seems to be the largest companies that get past this, and as I have said in a previous post, these same companies are getting away with gateway pages that are helping futher their cause in hogging the listings.
I am surprised that this has gone on so long as friends that have absolutely no interest in how results appear are getting wise to the reduced choice of companies.