Since Feb 14th our SERPS in the UK have dropped a little and a lot of "Yell" & "Gumtree" ads have appeared..
I can't remember who posted on the board but I remember them saying that the pattern at the moment is we spend a few weeks working to climb back up the SERPS and then G go and roll out yet another update and push us back down again!
It also amazes me that the EMD update has made no difference to people in our industry and yet they still have spammed out sites and sub pages that appear in most key searches.
At the moment I feel that people like us that play by the rules end up doing the most work and yet crappy spammed out sites still remain up in the ranks.....go figure... ho hum....
Is it me but do you have a week where you feel you've done some great updates and got some great new strategies and you think "yea... this should get me some nice G Juice"... and then... BOOM... back down you go!
So do we wait a week or two, work on new SEO techniques or throw ourselves under a bus?!
Sorry to go on but if the majority used Bing.. we'd be fine! Our SEO techniques obviously favour to Bing... so why not G? Go figure...