TheBigK - 12:19 pm on Jan 11, 2013 (gmt 0)

@Str82u : The traffic got hit in September last year because of the massive amount of 404 URLs generated through a bug in Disqus plugin. We seem to be on our path of recovery and the traffic is up by about 20%.

I was thinking if we offer 20 posts per page, Google will have more content on each page and may boost our rankings.

PS: I've had a big debate with several people on whether 404 errors will affect rankings or not. While folks on GWT forum say that it doesn', it *did* in our case; and as the count's gone down to zero, Google's crawling our site more than before and we've seen a little growth in traffic.

Just curious to know, how long should we wait before we see our rankings getting restored after cleaning up the errors? Our site's got ~400,000 URLs indexed and the error count had shot up to 99k in September. I got it down to 0 by December end (as reported in GWT).