Zivush - 4:29 pm on Dec 7, 2012 (gmt 0)
Social Media traffic?
People are dreaming :-)
One of my site has almost 10,000 Facebook's real engaging fans.
I haven't paid a nickel for them to join the Facebook page, they were coming thru the site.
Guess how many fans visits the site every day from Facebook? ~35-50. Wow.
I won't tell you the total site's visits per day, but 35 is 0.0x % of the total traffic. The same goes with the traffic from the site's twitter and YouTube accounts.
However, social media networks contribute to the site's authority and trust.
Add company C who copies company A and then spends bucks on its external (natural :) )signals.
If that's what you think, why bother on working on the Internet? Just send yourself a termination letter.
Entry level is higher, but it can be achieved when no shortcuts is implemented. It surely a hard work but rewarding at the end of the road.