1script - 9:37 pm on Jun 13, 2013 (gmt 0)
@bumpski: thanks for the tip about "reading levels". Never occurred to me it could have impact. I would assume most "normal" users don't know anything about the reading levels either.
The results of a simple test I just did are rather intriguing : I find my page ranking at #6 when I select "all reading levels". Then at #3 if I select "basic" and a *different* page from my site ranks at #97 if I select "intermediate" (which is what most results fall under). None of my pages are ranking in "advanced".
In other words, it would pay to rank high in the "intermediate" which appears to be the default for most people, but how do you get there?
My page they rank high in "basic" is not all that basic per se. It's got about 14K of non-template content, all very relevant to the query. Oh, and the funny part is that it ranks behind an EMPTY LinkedIn profile (#2) and a three-photos page (no text) of the manufacturer that should rank for the KW because of the brand (#1).
My page that ranks disappointing #97 in "intermediate" has more non-template content (15K) but if anything, it's LESS relevant than the "basic" one. That's a head-scratcher...
Do you think they push UGC down in those "reading levels" ?