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---- On page with multiple links to another page, which link is counted?


tedster - 10:40 pm on Dec 12, 2012 (gmt 0)


The last time I saw this tested, anchor text beyond the first link never counted when the href attribute was exactly the same. There was some evidence, however, that when the href attribute used a slightly different URL (just a fragment identifier, for instance) then the anchor text was counted.

This was about two years back, so you might want to text it first. However, I wouldn't do testing on an important "production" domain. Internal anchor text, particularly in the content area, is a "ticklish" area for Google and frequent changes have resulted in ranking losses for some people - losses that didn't go away event if they reverted to the original anchor text.


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