superclown2 - 1:54 pm on Nov 13, 2012 (gmt 0)
Make a website that provides a superior experience not available elsewhere.
Done that and watched the big sites take every major keyword with rubbish content. Watched competitors with superb sites wrecked in the same way. It isn't enough to have the best website for visitors and hasn't been for some time for many of us. So if we can't beat them, how do we join them, is what I want to know.