overscan - 2:53 pm on May 3, 2013 (gmt 0)
Our 301 was page to page set up in the .htaccess
In fact we essentially reversed a 301. Website was originally launched 2005 (call it domain A). 2011 we rebranded to an EMD (domain B) and set up a 301 on a page to page basis from A to B. Now 2013 we have switched back to domain A and set up a 301 from B to A.
Six weeks later and we're top 10 for our former EMD keywords. Still bouncing about (8,9,10). It might not last, but honestly we have nothing left to lose by trying this.
@rustybrick I will sit down later and see if I can list our pre and post EMD update rankings