overscan - 6:53 pm on Mar 25, 2013 (gmt 0)
Yes, google is insane.
One of my sites is an EMD selling christmas cards. It only sells christmas cards. There is nothing on the site to indicate that we sell anything but christmas cards. So, google discovers a new personalised christmas card on our site that features a pop-up sign held by a penguin. Paranoid and insane google ignores the EMD domain name, ignores all those nasty links trying to fool it into believing we sell christmas cards and decides to give it it's best shot and guess the nature of this new discovery. "Don't tell me" says google "You're a sign shop!", and thus we made it top ten for pop-up signs.