diberry - 5:33 pm on Nov 15, 2012 (gmt 0)

Unfortunately, business doesn't move at the same speed Google does. We have clients, employees, operating expenses, overhead, and every other aspect of running a business to deal with. We have to move quickly... or fade away.

I suspect Google's feeling on that is that there are other traffic sources, so your business losses aren't Google's fault. In most cases, that's true and I think we all know it - don't put your eggs in one basket. But I realize for some (like a lot of UK retailers) Google is very likely going to be their majority traffic source no matter how much they promote otherwise. :/