aristotle - 6:33 pm on Oct 16, 2012 (gmt 0)

What is "fake"? Everything in the OP's list, except may be no. 6, is pure and legit marketing. Should probably be a part of everyone's marketing plan.

arikgub - In this case it's all being done to artificially boost a site to higher rankings than it actually deserves on its own merits. Maybe you call that marketing, but I call it duplicity.