potentialgeek - 2:30 am on Oct 5, 2012 (gmt 0)
I like your idea. But sometimes companies get so big they stick around a long time like Microsoft or Yahoo. Bing and Yahoo don't have a big enough piece of the search pie to threaten Google, and aren't making any moves.
I'd like to see Facebook fail before Google. Google is nimble enough to adapt, unlike MSN/Yahoo, despite its size. Google is pretty quick to shut down things that don't work, and move on to something else.
I think the future of SEO for Google should focus on Social. It's the new Accountability System.