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---- Algo Change Targets Low Quality Exact Match Domains 9-28-2012


robdwoods - 6:06 pm on Oct 1, 2012 (gmt 0)


@romerome I wouldn't go out of your way to avoid the EMD. If what you write is pertinent to the domain I don't think you'll see an specific hit from using an EMD. If the site is thin content with few links it likely won't rank well regardless of what domain you choose, unless it's for a very specific low query volume term.

There is no hard data yet but I suspect this is not so much a penalty for having an EMD (as much as it might feel that way for some) but rather a further reduction in the weight that EMDs and PMDs have in the algo, similar to the one that Google rolled previously.


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