helleborine - 1:49 pm on Sep 6, 2012 (gmt 0)
Are crowdsourced scrapers providing deep content? It's all duplicated image content, but with "likes" and "repins" or "relove" or "reclipped" or whatever lingo - plus some followers admiring your good taste. There is room for comments from the human scraper volunteers, but when they do bother, it's extraordinarily shallow. "I like these shoes." OK.
Ehow's Spark is trying to distinguish themselves from that model by grabbing either text or image, or both at once. Because the content grab is silent in the website's log, I suspect that they are making an image from areas of the user's screen display. Solidifying this theory, the text that is grabbed is displayed as an image. Technically, while they are infringing on more content than the image-only crowdsourced scrapers, it may appear to search engines' image recognition algos that these are new and fresh images when they combine both text and image, or have text only.
I think Google/Bing should decline indexing Spark altogether ;-)