---- Google Updates and SERP Changes - September 2012
aakk9999 - 12:12 pm on Sep 6, 2012 (gmt 0)
G: You are close to this location. According to G+ it is a prime location for entertainment. We have some ads for items you might need.
From what I could gather: many queries will return local results and it seems to happen in the following priority:
- if your query includes location, results will be for that location - if there is no location indicated in the query, results default to your location based on IP - but if you search maps, results seem to change as you change map focus and this seem to override the original map location or your IP - unless you refine query and append/change location in the query and repeat the map search
It also seems that Google has increased number of queries where it decided that user would 'go to location' rather than buying remotely, so more searches seem to respond with local results.