Shaddows - 4:10 pm on Aug 30, 2012 (gmt 0)

No it won't.

Take a fictional example.
Say I was an American, and looked up "abortion"

Some people might see a load of emotional advice, support groups, maybe a clinic.

Someone else might see a load of religous advice, pro-life groups, maybe a church.

Someone else might see some scientific research or State and Federal legal definitions.

And for each of those searches, the results would be "right".

I pick a highly divisive topic to show how CONTENT and USER INTENT are the key to personal search. Please do not engage with the subject matter