buddhu - 3:31 pm on Aug 16, 2012 (gmt 0)
Points taken about the numbers of choices.
I think the brand thing per se is a red herring... The domain match seems to be the trigger. I have seen a couple of exact match domain examples where the domain was not a brand in any meaningful way, but a concept or a field of interest
Why 7 results for exact match domain queries (where they trigger sitelinks) but not for other queries?
I absolutely get that G are all about keeping their users happy and not maximising our exposure in organic SERPs. The fact remains (from our POV, not Google's) that where this particular pattern occurs it means 3 fewer 1st page places for us to compete over.
In our niche this is having significant impact on whether people appear on p1 or p2.