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---- Consensus Today? Exact Match Domain Or Branding?


LostOne - 9:28 am on Jul 31, 2012 (gmt 0)


Looking to take on a new project. Purchased several three word domains a few years back (quite long in characters). Seems Google doesn't like exact match with some exceptions. I'm thinking to shorten it (buy new domain) considerably by using the first letter of two keywords, making it easier to remember and brand vs getting the cold shoulder by Google with the long version.

OLD- imaginaryfictitoiuswidgets.com
NEW- IFWidgets.com

Thoughts?


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