themaninthejar - 10:43 am on Aug 3, 2012 (gmt 0)

I posted about this a couple of times in other threads. My thought was that this re-written title was Google's note-to-self about the page, flagging all your pages with the keyphrase for which your site is over-optimised. Most of my titles were presented as:

<Internal anchor text for the page> - <Site's main two-word keyphrase target> - <Brand name of company>

I have de-optimised my site and brought keyword usage down to more natural levels and my titles are now presented thus:

<Title of Page as I wrote it> - <Brand Name of Company>