tedster - 6:58 pm on Jul 12, 2012 (gmt 0)
While the new panels are Google's first step into using its massive database to improve the search experience, Gomes declines to divulge much detail about what lies down the road. He also seems to indicate the company might not even have a hard and fast road map planned out.
I've recently heard someone say that Google Search is evolving from "keywords" to "key concepts" - and that the Knowledge Graph will mean much more than a few million blurbs they can place in the SERPs.
There certainly is a potential here for a more robust semantic technology, one that could be a major step forward in mapping user searches to more appropriate results. This area has been developing for years, with a major step forward with the n-grams of Phrase Based Indexing [webmasterworld.com].