Zivush, thanks for that. I was meaning pages that are not visited by people already on the site. Is that how you were thinking?
I'm not sure if your point 4 refers to internal visitors or Entrances.
I think we may have too many products on some of our category pages and perhaps that's why people aren't finding their way to them. We're removing the ones that people don't like which will help reduce the numbers on one page. Just not sure whether to keep the pages people haven't been visiting to see if the smaller number of products help them get found, or just remove them for now and perhaps reintroduce once we can see the other products are going down well with customers.