robzilla - 7:59 am on Jun 13, 2012 (gmt 0)
I can imagine a discussion in a Google meeting room where the approach was hashed out, and ultimately the opponents said, "OK, let's try it and see what kind of data we get."
You'd think, though, that a test with just a small sample of users could get them plenty of data to make that call. Everyone's seeing it.
So is this the Mac-and-Cheese update? I'm allergic to cheese, so it seems a good fit.