lfgoal - 4:51 pm on Jun 14, 2012 (gmt 0)
They're getting it right from their perspective because its driving up google revenue.
I read this here again and again, and I understand where the bitterness comes from, but where's the evidence for this claim?
I'm not too bitter. I sold my site to Internet Brands in California 6-9 months before this stuff started happening. Prior to that, my former site had weathered every single update going back to the Florida update with nearly no effect. It was cleanly built, solidly rooted, no link buying, or anything that whiffed of anything. That site is still the top site in its niche. But, it commands only 60 percent of its former traffic. Every single other site in the niche that is worth anything in terms of conveying useful and helpful information has been completely hammered down. Coincidentally enough, many of the sites now populating the serps for primary and secondary phrases are heavy adwords users. Ehow is extremely prominent. The most interesting aspect of what has happened is that the pie has been divided many many more ways now in terms of how many different sites that are being returned for certain phrases. This may look like some form of democratization to some, but the net effect is that nobody can really gain any kind of foothold. They are herded toward adwords, that is, unless they want to back to tv, radio, or print advertising (legal niche).
Google effectively owns the web. And that won't change until there's a better alternative. I think when the change comes one day it will occur as a result of an entirely new search technology that doesn't rely on huge server farms, the cost of which is a bar to most would-be competitors. That's probably a few years off and when it comes it will stun people because it will be entirely unpredicted. For now, I'll settle for taking pleasure in bits of new like apple replacing google maps with tom tom and chopping a huge percentage of google maps mobile user base off.