Panthro - 3:00 pm on Jun 9, 2012 (gmt 0)

Why deliver different results?

I always thought it would be "smart" of Google to deliver different results based on the user's browser, operating system, etc. Results would be based on the statistical behaviors observed of searchers using these particular devices, browser, etc. For example, we've all heard tablet users tend to shop, read news/entertainment. In light of what Google's goals seem to be, why not deliver more shopping, news, and entertainment results (as well as content optimized for the particular tablet/browser) to tablet users? Each user type would get a different type of search result. It would be a smarter "bubble".