---- Google will launch a tool to disavow unwanted links
arikgub - 7:28 am on Jun 7, 2012 (gmt 0)
disavow is an actual word. Holy crap, it means to deny any responsibility for which makes sense in this case
Don't pay too much attention to the semantics. If "disavow" in this case is just denying responsibility, why not to deny responsibility for ALL links and save yourself from all harm? Surely there is more to it. Who knows what the link disavowing impact on your rankings will actually be ...
I think this tool is a nonsense. Google is simply going nuts. Ignore unnatural links and you need no tools. Introduction of this tool is like a confirmation by Google that negative SEO exists and is a real problem.