MelissaLB - 2:05 pm on May 15, 2012 (gmt 0)
I guess I should clarify that it wasn't 'extra traffic' we just were seeing normal levels compared to the mother's day dip. although our google traffic levels have been 'good' for the past few weeks when we saw a spike in the beginning of May, so now we are back at those beginning of May levels.
The analytics tell us that 7 out of 10 users who put something in the cart backed out of the cart to go back to the site and left without buying and the other 3 abandoned cart and left the site. We put through test orders to make sure there wasn't a paypal issue or an error in checkout and everything seems fine. Just very odd behavior for a day where we got about 15% more unique cart views than on a typical Monday.
Maybe nothing is wrong at all but it feels wrong.. and in the past when it feels wrong it means something's up. only i cant seem to add the clues up because, well... I seem to only have the one clue: no one's buying... it's just really really really hard to wait it out... I know you can all empathize with that.