gouri - 5:55 pm on May 8, 2012 (gmt 0) [edited by: Robert_Charlton at 5:42 am (utc) on May 9, 2012]
These posts have been very helpful. Thanks.
At the moment, I can't really add backlinks to increase my backlink diversity, so it is a matter of working on the ones that I have.
I think that we have established that using a keyword phrase (e.g. build metal widgets) that the site is trying to rank for as anchor text may not be a very good idea. The options then are not to have a link in the forum signature, use the site name as the anchor text or to use the domain name (e.g. http://www.buildmetalwidgets.tld). For a site I am working on, build metal widgets and metal widgets are phrases that the site would try to rank for, so I am not sure if having the domain name (e.g. http://www.buildmetalwidgets.tld) in my signature would be over optimization?
As long as you don't use a keyword as anchor text and was using the site name, it should be clear that it is not for SEO. It is more an exercise done to promote your site or brand and should be fine. The same benefit might not be given if you have a keyword based domain name. Penguin does seem to differentiate this.
I am not sure if you are saying that with Penguin, if you have keywords in your domain name, would it be okay to have the domain name (e.g. http://www.buildmetalwidgets.tld) or site name included in your signature or not?
[edit reason] disabled forum auto-link to delink example domains [/edit]
[edited by: Robert_Charlton at 5:42 am (utc) on May 9, 2012]