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-- Google SEO News and Discussion
---- A close look at what over optimization really is
Zivush - 5:54 am on Sep 17, 2012 (gmt 0)Category links on sidebar
|Could this be over optimization? |
How could anyone know? It's only assumptions based on our experience.
Again, KW usage has never been and never will be a math science. Just use your common sense and try to diversify when possible.
I mentioned Wordpress because Wordpress may create an issue of over-optimization when using (site-wide) exact anchor text of an internal link . Many WP blogs have:
Tags links on sidebar
Popular Posts on sidebar
Recent Posts on sidebar
Related Posts (under posts)
For example, you mentioned "Building Widgets Guide". I am sure "Building Widgets" carry more search volume than "Building Widgets Guide".
There's also another equivalent (a synonym) "Building Widgets - Guidelines" or other KWs, such as: "How to build widgets", "How should I build widget", "step by step guide to ...", "widgets building" or "guidance on building ..".
Therefore, in the navigation area you can use the strongest KW "Building Widgets" and in any other place (site-wide or from related pages) use "how to build widget".
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