gouri - 4:06 pm on Sep 7, 2012 (gmt 0)
Yes - some variation between the title and H1 is common and not a problem.
If I have 'Gray Widget Tools' as my keyword phrase and it is in the title tag along with other words, is it ok to have only 'Tools' in the h1 tag along with other words?
The reason I ask is that 'Gray Widget Tools', in addition to being mentioned in the title tag, is also mentioned several times in the body text and mentioning the whole phrase flows with the content well. In the h1 tag, if I mention 'Tools', I think that people would understand what I am referring to and with mentions of 'Gray Widget Tools' several times on the page, I think that the search engines would know what 'Tools' is referring to.
I don't want to over optimize.
Would this be ok?