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---- Zombie Traffic from Google and Traffic Shaping/Throttling - Analysis


SEchecker - 8:17 am on Nov 30, 2012 (gmt 0)


@ The MadScientist

I’m sorry m8 I mixed you up with bluntforce

Still I do not agree on many things you telling. But do appreciate your intention to help!



@xcoder

We did implement polls: like did you found what you was looking for so on ( based on the poll the user satisfaction shows the % our bounce reflecting the % when there are no Zombies), we also tried to block posts with a javascipt pop up what requires interaction to proceed forward... I have watch heatmap records. The content under the pop up is scrollable but in shadow... All of the zombie visitors still have the same pattern and arrearage time on site.. some seconds....and all come to the site scroll up and down (note that they still have a pop-up 500 x 500 in the middle of their screen, offering something 100% related to the content they visit for FREE)). They stop during the 3 - 4 sec scrolling mainly by images and keywords. The majority of them closes the popup after 3 - 4 seconds. My experience of average users shows that they rather need some time to read the pop up and not scrolling nowhere, use the FREE offer or close it instantly....

Again that is just an observation what might not provide very accurate data, but it does show something and I think its important to keep on tracking this phenomenon... but @frankleeceo posts could have some impact on this … that already crossed my mind but I’m still not convinced or missing out some data...



@frankleeceo

Good post thanks for the input!

I personal have the theory and this would be somehow confirm with the observations, that G tries to split BUYERRS from INFO SERACHER with different data sets. I’m seeing G very soon in the situation to offer the KNOWLEDGE SEARCH what will be not any more the SEARCH we are used to know and where are ALL included. On the other hand THE ONLINE BUSINESS SEARCH what would include all websites making money by selling services, products so n... This is already going to happen to some degree, since G did implement the paid G SHOPPING.

How do I react on this my theory?

I did rewrite some meta descriptions and made some slight on pages content changes, containing our product names. So actually I deleted the product names from the meta description, titles and content. This should test the performance pages with product names included via non product mentioned posts... I do not adore anyone to follow this practise btw... Its very risky...



@ All posters requiring data observation sales vs non sales...


Following patterns are observed on this our site:

1. Steady daily sales when no zombies on the site
2. Higher sales on payment days
3. No sales within hours when a zombie period starts (zombies coming and going its not like 7/7 24/24 its more like 1 day, OFF, 2 days OFF
4. Steady sales within the zombie period and when it ends (ofc) (before noticing this phenomenon I only saw the increased traffic and was thinking m8 company is missing out some sales )

I can to 100% confirm that in zombie On period the sales is OFF!

I can confirm that mostly after the zombie period is OFF – sales is ON


In most of the times if we would miss out sales on a day.. we get magically a nearly amount of sales we would have missed out almost instantly or in a very tight period of time... usually sales periods on our sites are split steady over the day and night...

This is actually what backdraft was observing as well and this observation made me post here, cuz that kind of pattern can not be accidental …



Traffic throttling:

To say something about traffic throttling as well... I’m convinced our site is being throttled because the overall impressions and clicks within a month form G are mainly same, if I cut out the zombies.

I notice 20% plus traffic for the first 2 days an article get published and hit top 1 - 6 rank in G search... after this 2 days traffic goes back to normal (that could be a freshness bonus tho)

But what makes me thing throttling: What ever we publish G just splits the overall impressions on all performing pages... When a new performing article comes out the made impressions are missed on other pages or posts.


As we are in the lucky situation of a natural growing we gain overall +20% traffic per month also by G . The throttling I’m referring to is monthly based..so within the month the traffic form G stays the same …

As in real live growing is a process over time and as I see it, the same applies to G and I’m not complaining on this because I do little mind if the growing is limited by an algo or human or life it self. I’m thinking that this is G´s way of applying a natural growing effect, with what I can/must live with. I think G needed to do that to protect himself form fraud, spam and other harming effects... building up trust to a site and protecting searchers.


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