gehrlekrona - 1:09 pm on Sep 22, 2012 (gmt 0)
I am a stats addict and have been watching everything closely for years. I used GA for a short period but didn't want to share my whole life with Big Brother so I removed it. I went to another stat counter package and now I also have Piwik (mentioned in other threads). Looking at the latest package I see that SE's don't always send the keywords anymore in the URL, something I have suspected for quite a while now, so we have less to go after. I think it is something they don't want us to know because then it'll be harder for us to target keywords. As for Google Piwik says that Google doesn't send keywords when you are logged in. Where that is true or not, I don't know, but it makes sense. I am betting they store all that in the user profile instead so if you are logged in in your Google account they know your every move. SCARY!
Zombies? To me it looks like that Google is serving up multiple sets of results on a rotating/random schedule. Why? Because I can't understand why I have certain phrases coming up under, let's say 30 minutes and then other long tail phrases the next 30 minutes. If I look back all that was mixed so you had your shorter keywords AND longtail mixed but not anymore. This might be where the zombies come in too. You have the perfect storm with phone/iPad/Kindle users are searching and Google "happen" to show a set that those users get served?
Back to some stat gazing!