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---- Google Updates and SERP Changes - Apr 2012


crobb305 - 12:58 pm on Apr 26, 2012 (gmt 0)


in the results I'm looking at it's not just good websites being usurped by bad websites, it's also relevant results being usurped by irrelevant results


I'm still in shock. Some of the newly ranked top 10 sites across numerous queries are fairly new, and in fact seem to show a rapid increase in backlinks just since February. Removed from the serps were established, trusted websites that have been around a long time and are expected to have some strange links. If I need to get a loan or make a purchase of any kind online, I would certainly prefer to do business with someone who has been in the business for 10 years than a fly-by-night site that gets a free pass because no one links to them. They haven't been around long enough to ever get a blogroll link. The entire update makes no sense. It's just not right.


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