Shaddows - 9:51 am on Apr 3, 2012 (gmt 0)
Trends and events, that's what this thread is for. Hourly sales data (or even traffic data) is not particularly useful.
What this thread is NOT, is good business advice. Start other threads for that, or visit another forum on this board.
This thread spotted Caffeine and Mayday. It's commentated on realtime datacentre reboots. It's shown big players pop in and out of SERP existance. It's almost always been the origination point of of all the big side-threads, before they got split away.
None of this happens in monthly data logs, as important as they are to the growth of your business.