Sgt_Kickaxe - 11:36 am on Mar 21, 2012 (gmt 0)
My opinion is that Google doesn't care about content much, they care about user reaction to content more and are paying attention to where good reactions come from. That is not going to reverse course, ever. (and it might actually be a good thing, really)
- Some wall st traded companies hire 10's of thousands of non-professional foreign writers to write keyword based seo'd articles and yet they rank 40m views a month, is quality really important? Probably not very.
- Algorithms can write better than many people now, this article is an eye opener on just how little content can be trusted moving forward: [allthingsd.com...]
If a machine can do it how is Google to determine quality based on text alone?! They can't and even if they could they shouldn't as machines can be improved further. Google knows that, they have for some time.
P.S. the article example within the link above is very readable and provides analysis but the machine only digested tweets to come up with it, spooky! it makes you wonder how many non-human articles are out there of that caliber(not the best but indistinguishable from a lot of human content).
edit: My take on content is also simple. Perform a search for your proposed title and/or keyword and/or subject, look at the caliber of what's already written and top ranked, and if you have a different view on the subject that is not covered, or if you can write a much higher quality piece, than do it. Otherwise move on to something else that can be improved upon, search engines show you what's out there, look!