networkliquidators - 2:58 am on Mar 7, 2012 (gmt 0)
I'd love to fly out and meet you. I've been preaching these data points to my employer for a long time. A challenge I find is expressing this information in a language they understand.
Moving along to some relevant information... I have evidence through a few sites in how 'inbound links' have been devalued while other sources are weighted heavier simply through the 'devaluation of links' in how Google classifies these links or the sources they come from.
Google's spam team actively working around the clock to engage in filtering the link building mess on the internet will only naturally cause a widespread traffic loss to those sites engaged in the 'old school link building menthods'. Naturally, brand signals, on-page optimization and other signals start to take a hold as prominent ranking signals vs. 'old school linking methods'.
In addition, there is a solution to building links via whitehat, if you can verify your site to Google, your linking classification changes.
Order of getting your outbound linking classification in check:
1. Verify the user
2. Verify their popularity
3. Verify their sites
4. Once this has been assessed, outbound link classification from their sites is changed and weighted heavier than non-verified sites.