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---- Page nowhere to be found for main keyword... Penalty?

tedster - 4:10 pm on Mar 2, 2012 (gmt 0)


is it OK to simply have the link labeled as "red", "green", "blue" or should the have the full title in the links?

In some cases, it IS better to omit the word widgets - because using it very frequently can over optimize for the full phrase. However, that's not a hard and fast rule. The Google algorithm is quite complex these days, and even chaotic (possibly in the mathematical sense as well as a practical sense.)

Some ieas:

  • How about the query [site:example.com small widgets]. Does the missing URL appear then?
  • Does your robots.txt accidentally disallow the page's URL pattern?
  • Did you accidentally use a noindex meta tag in the URL's <head> section?

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