dibbern2 - 2:01 am on Feb 14, 2012 (gmt 0)

My son teaches computer skills in middle school. We were discussing Google and the search universe a few days ago. He recounted one of his assignments to his pupils in which they must do research via Google on a set of topics. Here's what they had to say: "Google? Why Google? You can find everything by just searching Facebook. I don't want to leave Facebook."

That hit me as a wakeup to what's changing. I dislike social, but I have a lot of respect for its growing power. I am recommending an increase in social aspects to my clients as a survival strategy for the future.