deadsea - 7:47 pm on Mar 3, 2012 (gmt 0)

alika: It isn't so much about reducing ads, its about moving the content above the fold. If that "open" image is on more than one page, I don't believe that googlebot would see it as content. The header is almost all white space. The "open" image isn't really content. You have about the same amount of content above the fold as ads. Reduce the white space and move the content up, then you should be fine.